If you want to see your website rise to the top, it’s essential that you focus on your backlinks. Since many local business owners don’t have time to dedicate to their websites, it may be time to consider some third-party services to help build credible backlinks to help you rank for your local keywords. It may be time to pick up the phone and hire a professional service that can get the job done.
To help you get backlinks that won’t get you penalized and help you rank in the long run, here are some quality link building services you may want to consider.
1. Citations
Citations are references to your business name, address, and any other contact information. These profiles will show up on prominent websites, such as Yelp, YellowPages.com, and so forth. The great thing about citations is that they can help your website build trust and even draw in traffic from those websites, allowing your website to be diversified with its traffic. With more than 200 citation-based websites out there, you may want to consider hiring a service that has ties with the most reputable websites that accept citations.
2. Guest posts
Guest posting is a fairly simple concept; however, it can take up a lot of your time if you want to acquire top-notch posts. With guest posting, the key here is to reach out to relevant blogs that may be willing to post an article that you write. If the blog is willing to accept your content, you will simply add your URL to the author byline of your post.
The great thing about guest posting is that it enables you to build solid backlinks, develop your brand, and even reach out to the readers of that website, bringing in more click-through traffic. Since guest posting can take hours to acquire just one solid link, outsourcing is a great idea if you have the funds to do so. However, you have to find good guest blog post services that can actually get the job done.
3. Local blog comments
If blog commenting is done right, this can do wonders for your website. Like guest posting, the key here is to find local reputable websites that enable their readers to comment. As long as the blog comment is unique and informative, the blog will be more than willing to accept it.
The key to good blog commenting is to make sure that you steer clear of anchor text “names.” Instead, focus on using your brand name or even your personal name. If your comment is informative enough, readers may be intrigued by your comment and will click on your name to see what your business is all about.
Yes, this can help you build high-quality backlinks too, but be careful of comment spamming. You may even hurt your website more than you help it.
4. Press releases
Local press releases are a great way to get your business name or event out there. If you have a special event or promotion coming up, you may want to consider hiring a press release service to get the word out.
Now, if you’re going to use a press release service, don’t skimp and spend a few dollars. If you’re serious about your business, it’s essential that you hire a reputable company that can get your press release into the hands of your local media.
Press releases are still relevant. You just have to find the right company that can competently use them to your advantage.
Conclusion
In the world of local SEO, there are a million ways to build reputable backlinks. If you don’t have the time to focus on your website, it’s best that you hire a company that you can trust. If you’re able to achieve high results with certain local keywords, you’d be amazed at what kind of return you can see on your investment.
