Local SEO is not just about optimizing online visibility in a specific geographical area. It’s also about gathering data, formulating insights, and delivering reports to your business shareholders or clients. Whether you are an SEO professional working for a digital marketing agency or an in-house SEO expert for a business, local SEO reporting is crucial
7 Outreach Strategies to Get SEO Leads
You have to get high-quality SEO leads if you want to sustain your digital marketing business. Thankfully, there are many outreach strategies out there that will connect you with SEO leads who are likely to convert, build relationships with prospects, and showcase your expertise. Here are the most effective outreach strategies you can try, from
How to Build an SEO Portfolio to Attract More Clients
The world of digital marketing and SEO is super-competitive. To prove your competence, you need to have an SEO portfolio. A properly built SEO portfolio doesn’t just build your authority in an already competitive industry. It also attracts more clients because you effectively showcase your expertise, skills, and results. Building an effective SEO portfolio requires
8 Things Clients Can Bring to an SEO Agency Collaboration
When you hire an SEO agency, you may think that you can just let them handle everything and you have no part to play. After all, you don’t know much about SEO, and that’s why you are hiring SEO professionals in the first place. But this can’t be further from the truth. You absolutely have
White Label SEO Services for Agencies: The Complete Guide
Search engine optimization is no easy task. Thankfully, there are digital marketing and SEO agencies out there that can competently pull off different SEO techniques for the benefit of your company. But even these agencies need help sometimes. This is especially true when a particular type of SEO or SEO strategy is currently beyond their
How to Optimize a Press Release for SEO
Press releases are still relevant for SEO. If you’re curious about what they are, we wrote an article on what press releases are and how they help here. They are useful in getting words out there, especially if there is something new in your business, like a new line of products and services. They help
Are Press Releases Still Relevant for SEO?
Press releases are short pieces written by companies or public relations professionals to garner the attention of news people, hoping that the pieces will be used as a basis for journalists and publications to publish their own stories about them. They have been effective as a marketing tool for over a hundred years, and that
Does Ranking in Google Maps Help with Organic Rankings?
There are so many SEO factors out there to consider, such as domain authority, content optimization, and web accessibility and security. But what about Google Maps? Can your Google Maps rankings actually help with your SEO rankings? Well, the answer is both yes and no. Table of contents The answer is yes and no How
5 Ways to Boost Your Google Maps Rankings
Many people are turning to Google whenever they are looking for businesses in a local area. When they are looking for pizza, for example, they search in Google. And here’s the thing, many of these people are ending up on Google Maps and discovering new local businesses. If you want more customers, you should definitely
Can Google Maps Embeds Improve Your Google Maps Rankings?
Optimizing for Google Maps is one of the best ways to increase your company’s visibility, especially when it comes to localized searches. There are many proven methods to improve your Google Maps rankings, such as filling up your Google My Business profile and using location-based keywords. Another method that many people claim to be effective
